{"title":"Home Just Launched","description":null,"products":[{"product_id":"masala-nethili-dry-fish","title":"Masala Nethili Dry Fish 250g (கார நெத்திலி கருவாடு)","description":"\u003cp\u003e\u003cstrong\u003eCraving bold coastal flavour?\u003c\/strong\u003e\u003cbr\u003eOur Masala Nethili is made from premium dried anchovies, tossed in home-ground chilli masala for that deep, authentic Tamil taste. Every bite delivers heat, aroma and satisfaction.\u003c\/p\u003e\n\u003ch2\u003eAt a glance\u003c\/h2\u003e\n\u003ctable\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eNet weight\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e250 g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eDried anchovy (Nethili), chilli masala, garlic, curry leaves, rock salt\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eRecipe\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eTraditional Tamil coastal masala\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eShelf life\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e9 months\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eStorage\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eCool, dry place. Airtight container after opening.\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eContains\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eFish\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch2\u003ePerfect with\u003c\/h2\u003e\n\u003cp\u003e• Hot rice + ghee\u003cbr\u003e• Kanji \/ porridge\u003cbr\u003e• Evening snack\u003cbr\u003e• Full meals\u003c\/p\u003e\n\u003cp\u003eOne spoon is never enough.\u003c\/p\u003e\n\u003ch2\u003eWhy you’ll love it\u003c\/h2\u003e\n\u003cp\u003e✔ Made with premium Nethili\u003cbr\u003e✔ Authentic home-ground masala\u003cbr\u003e✔ Traditional Tamil coastal recipe\u003cbr\u003e✔ No artificial flavours\u003c\/p\u003e","brand":"Kayal","offers":[{"title":"250 g","offer_id":46430299488418,"sku":"KYL-MSL-250","price":399.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0694\/4083\/1650\/files\/Masala-Pack_362c3686-9244-461c-be06-a15e0e0d61fa.png?v=1790006606"},{"product_id":"classic-nethili-dry-fish","title":"Classic Nethili Dry Fish 250g (நெத்திலி கருவாடு)","description":"\u003cp\u003e\u003cstrong\u003eExperience the real flavour of Tamil Nadu’s shoreline.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOur premium Nethili (anchovy) is sourced from the Sirkazhi coast, thoroughly cleaned and naturally sun-dried to lock in its rich sea aroma and authentic taste.\u003c\/p\u003e\n\u003cp\u003eNo masala.\u003cbr\u003eNo artificial flavour.\u003cbr\u003eJust pure, traditional dry fish.\u003c\/p\u003e\n\u003ch2\u003eAt a glance\u003c\/h2\u003e\n\u003ctable\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eNet weight\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e250 g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eSun-dried anchovies (Nethili), rock salt\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eSourced from\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eSirkazhi coast, Tamil Nadu\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eShelf life\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e9 months\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eStorage\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eCool, dry place. Airtight container after opening.\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eContains\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eFish\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch2\u003ePerfect for\u003c\/h2\u003e\n\u003cp\u003e• Fish Kuzhambu\u003cbr\u003e• Traditional curries\u003cbr\u003e• Rasam base\u003cbr\u003e• Full meals\u003c\/p\u003e\n\u003cp\u003eIf you love bold, original coastal flavour, this is for you.\u003c\/p\u003e\n\u003ch2\u003eWhy you’ll love it\u003c\/h2\u003e\n\u003cp\u003e✔ 100% naturally sun-dried\u003cbr\u003e✔ Premium quality anchovies\u003cbr\u003e✔ Cleaned \u0026amp; ready to cook\u003cbr\u003e✔ Authentic Tamil coastal taste\u003c\/p\u003e\n\u003ch2\u003eCooking tip\u003c\/h2\u003e\n\u003cp\u003eA quick soak in water for 10 minutes and a rinse before cooking softens the fish and tones down the salt.\u003c\/p\u003e","brand":"Kayal","offers":[{"title":"250 g","offer_id":46430197055650,"sku":"KYL-CLS-250","price":399.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0694\/4083\/1650\/files\/Classicc-Pack.png?v=1790005566"}],"url":"https:\/\/kayalstore.in\/collections\/home-just-launched.oembed","provider":"Kayal Store","version":"1.0","type":"link"}